The slogan of this contest is “Customers of Carrefour design and vote the reusable bag in 2008-2009”. Any adult registering at the contest’s website and living in Spain may participate. (Employees of Carrefour and their direct relatives are excluded). Ever user may upload on the website his own digitalized design (jpg) of the reusable bag for the Carrefour hypermarkets.
The contest dates are from November, 17th, 2008 until May, 27th, 2009. Two prizes will be awarded:
* One, elected by Carrefour’s Jury; the winner will be the design with the best reflection of the contest. The award will be 300 € in free merchandise.
* The most voted by the internet community. Votes can be emitted on the same website. The award will also be 300 € in free merchandise.
The members of the jury will be employees of the Sustainable Development and the Marketing Department of Carrefour. The prize for the best design may be not be awarded. In this case, Carrefour could opt for a design not presented by the public.
Carrefour has started to use in its markets two kinds of bags: the 100% biodegradable (less costly and of less quality) and a reusable (at a price of 50 Eurocents). Both will be printed with the winning design. Without any doubt, a good initiative in favour of the environment, allowing the customers to participate.